2019-2020 KNACK BUSINESS GIFTING STRATEGY REPORT
- How Much to Spend
- What to Give
- Latest Trends
- Demographic Cohorts
- Giving by US Region
- and More
THE ONLY REPORT THAT LOOKS AT BUSINESS GIFTING THROUGH THE EYES OF THE RECIPIENTS
The Art of Business Gifting: 2019-2020 Business Gift Strategy Report
Get a quick summary of our 2019-2020 report in this recent Forbes Magazine article.
You already know that gift giving is essential to building great business relationships, and that Knack can help you find or create the right corporate gift to represent your brand--but there’s more to business gifting than picking out products that seem great to you.
We surveyed over 1,000 business gift recipients across the U.S. to find out how they really feel about the corporate gifts they’ve received from partners in the past. In our second annual comprehensive survey of recipients’ business gift expectations, we learned what real people think when it comes to how much to spend on a corporate gift, the kinds of Christmas gifts for business partners that people actually want to receive, and the holiday client gifts you should send if you truly want to make a good impression.
Unsurprisingly, we found plenty of compelling variations in the responses by region; our survey report can tell you how much your company should spend on gifts for recipients in different parts of the country, when to skip the gift card, why you should put your logo on the box, not the item, and why you should ALWAYS send a personal note with your gifts to clients in the Midwest (and everywhere else!).
Before you plan your company's gift-giving strategy, download our survey results so you can give with complete confidence and stand out among all the other corporate gifts being sent this year.